We Believe Video is the Future of Beauty Commerce
Beauty has always been a visual medium. Yet somehow, we've been selling it through text descriptions and static images on ecommerce sites. That never made sense to us.
Our Vision
Every beauty brand creates incredible video content for Instagram and TikTok - influencer reviews, tutorials, product demos, UGC. Millions invested. These expensive video fade after 24 with minimal view going forward.
We saw a different future: What if that content could work forever? What if it surfaced exactly when customers needed it? What if every video could be shoppable, wherever customers discovered it? Helping customers make better purchase decisions resulting in increased conversion rate and higher AOV and reduced returns.
That's the future we're building.
What We're Building
Zellor is video commerce infrastructure for beauty brands. We turn your content library into personalized, shoppable experiences across every touchpoint—your site, retailers, publishers, AI shopping assistants, chatbots…
The Zellor AI shopping assistant shows the perfect tutorial when someone asks "How do I apply this?" The shoppable video carousel that turns publisher content into revenue. The technology that makes every video work harder, longer, smarter.
We're not building tools. We're building the infrastructure layer that makes video commerce possible.
AI-First, Always Evolving
We're an AI-first company. That means we're not just using AI as a feature, we're fundamentally rethinking what's possible in video commerce through AI.
As AI capabilities evolve, so do we. New models unlock new possibilities. Better personalization. Smarter content surfacing. Capabilities that didn't exist six months ago, deployed to your store in weeks.
When you partner with Zellor, you're not buying software that stays frozen. You're getting infrastructure that gets smarter, faster, and more powerful as AI advances.
Who We're For
We're for beauty brands ready to lead, not follow. Brands that see video commerce as infrastructure, not a nice-to-have. Brands tired of watching content die after 24 hours.
If you believe beauty commerce should be as visual, personal, and confident as beauty itself—we should talk.
